Biography
Accomplished, detail-oriented Senior Design Lead highly regarded for spearheading projects from inception through to completion, coordinating and executing the design process from brief through implementation, and overseeing and directing a wide range of key graphic design, creative, and artistic activities. Dedicated leader with a proven history of supervising, mentoring, and leading high-performing teams that exceed surpass all expectations. Achieve success by creating and administering brand assets, establishing and maintaining a consistent brand voice across all design and artistic content, and conducting the editing and manipulation of photos and images. Organized and a keen eye for detail, with demonstrated ability to prioritize and manage multiple graphic design activities simultaneously. Leverage strong communication skills to foster long-lasting relationships with colleagues, clients, and stakeholders.
Experience
Senior Graphic Designer
Web MD/Medscape Education
• Serve as the Design Lead for the EDU vertical and provide ongoing support with process improvements, development, and initiatives.
• Cooperate effectively with and provide support to creative team managers throughout the recruitment process, including interviewing, onboarding, training, and leadership of new hires, contractors, and freelancers.
• Fostered ongoing mentoring, coaching, and training to new hires, contractors, and designers on the creative team, as well as dispensing expert advice and guidance on the EDU vertical.
• Lead the creation, updating, and maintenance of templates for the EDU and Proprietary verticals to achieve maximum success.
• Played a key role in developing conceptual designs for
pilot programs.
• Actively engage and participate in regular stakeholder meetings to dispense briefings on scope of projects and budgets.
Senior Graphic Designer
Berkeley College
• Orchestrated all elements of the development of concepts and layouts from ideation to completion for the college and corporate offices for both digital and print.
• Closely collaborated with the creative team to achieve the timely delivery of projects and maximize customer satisfaction, achieving a 90% customer satisfaction rate.
• Conducted the editing and assessment of web content through OpenText CMS, performed the retouching and manipulation of photos used across all media, and handled the preparation of files for print-ready production.
• Drove the effective execution of projects by operating independently and partnering with designers, web developers, copywriters, videographers/photographers, and management.
• Interacted clearly and effectively with internal partners to provide in-depth briefings on scope of projects and budgets.
Graphic Designer
Inspired Corporation
• Charged with operating with a primary focus on and specialization in packaging design to allow for maximum success.
• Contributed extensively to the creation of branding for products concerning health, fitness, children’s education, and entertainment.
• Led the design and development of various graphics for employment in packaging, sleeves, DVD media, product labels, inserts, and manuals.
• Effectively utilized various software tools and technologies to retouch and manipulate photographs used across different mediums.
• Drove the design and development of top-quality sales and collateral materials in partnership with sales professionals.
• Orchestrated all elements of the production and design of visually appealing store displays and trade show signage.
• Devised, developed, and provided creative and innovative graphic design solutions to support sales efforts and activities.
Education
B.F.A. in Graphic Design
Berkeley College
Courses in Marketing, Advertising Design, Web Design, Publication Design, Typograhic Design, Branding and Information Design.
New Media Technology
Essex County College
Courses in Graphic Design.
Exhibitions
| 2015 | Branding (Solo), Berkeley College Art Gallery, Woodland Park, NJ |
Clients
Berkeley College CommandCare The Cityline Church St. Peter's Prep Inspired Corporation MBK Newark
Specialties
Print and Digital Design, Packaging Design, Advertising Design, Marketing Design
Skills
Photoshop, Indesign, Illustrator, Dreamweaver, Acrobat, Microsoft Office Suite, OpenText, Adobe XD, Adobe Express